Dive into the archives.
- Advertising: Print
One of the main concerns we hear from Advertising and Sales Managers is their frustration in generating a return on investment with their print advertising. They agree bigger is better (size), but bigger is expensive. More ads are better (frequency), but more ads are expensive. Sales and Marketing naturally try to get the most out [...]
- Corporate Identity
One of the first challenges companies have in communicating to their markets is presenting themselves. The market is as “first-impression” as high school and you don’t get a second chance. Developing the name, the color, the images, the mark that becomes their “look” is mission critical, and Ideahaus has been able to help CEO’s, Marketing [...]
- A site or a blog? I think it’s a slog.
So in thinking through the next evolution of communication for Ideahaus® we discussed a new site, and we discussed a blog. And we discussed what we actually wanted to do, what we wanted to share, and with who we wanted to do it. Seems as if we figured it out.
We call it “slog”.
One part site [...]
