Learn How to Use Social Media for Sales and Marketing in 4-hours. Guaranteed.*
In this workshop, we introduce the concept, principles and process of “Satellite Marketing“, a communications strategy designed to connect an organization with its target markets via social media sites and services, including social networks, blogs, micro-blogs, photo sharing, video sharing, event sharing, bookmarking, widgets – all of it!. When developed and deployed properly, these social media sites and services act as marketing sub-stations, or “Satellites”.
Satellites are used in addition to, or in place of, traditional media, such as print, radio, television, direct mail and outdoor advertising. The goal is to expand the reach of the organization and enhance the results by creating relationships.
This highly interactive 4- hour workshop has been developed as a primer for CEO’s, and for Sales & Marketing Management to learn how to utilize social media sites and services for business applications, including Business-to-Business, Business-to-Consumers and Non-Profit.
Our objective is to help your business understand the social media landscape so you can develop a strategy for your company, and your sales and marketing representatives.
What You Will Learn
This workshop provides how-to demonstrations to teach participants strategy for their products or services to;
- Utilize social media, networks and functionality for marketing
- Develop relationships with prospects, customers, industry and media
- Promote the sampling and sales of products and services
- Supplement traditional media planning with social media planning
- Increase brand awareness, participation, engagement, reach and audience
“This was a great start! The workshop provided a light at the end of the tunnel, into how to make sense and leverage the social media trend.”
“I have never actually been to a workshop before where I felt that what I learned truly impacted my business.”
“The workshop was a great size to share ideas and get immediate feedback. I really appreciate your teaching style, as it was engaging and inclusive.”
Read more testimonials from attendees here.
Registration Fee
The fee for this workshop is $395 (US). Registrant information is collected after payment is successfully received.
Registration fees are non-refundable, but are transferable. Registrations canceled 48 hours before the start of the workshop are eligible for attending a future event pending availability.
Instructor
This workshop will be lead by Kevin Popović, Communications Director for Ideahaus® and Author of, “Satellite Marketing: Using Social Media for Selling Products and Services“.
Workshop Location
- LUCE Forward, Suite 200, 11988 El Camino Real, San Diego, CA 92130
- 8:00am – 12:00pm
- Tuesday, March 16, 2010
Workshop Schedule
- Registration / Networking
- Session 1: Introduction To Social Media
- Session 2: Challenges w/ Conventional Mktg.
- Session 3: The Opportunities of Social Media
- Session 4: The Satellite Marketing Process
- Coffee with the Instructor / Group Consulting
Guarantee*
We’re committed to making sure you get the information you need to succeed. If you are not satisfied with your workshop experience we will offer you another workshop with the same or lesser registration fee – free of charge. Check scheduled for availability.



