Social Networking in a Sales 2.0 World (0)
7/02/09 •
[ 09/10/2009; ] Sales leaders need to stay one step ahead of the competition. This means finding the right prospect at the right time, understanding the customer’s buying behavior, getting accurate visibility into the sales pipeline, and leveraging the power of social media to connect with customers and prospects.
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The Use of Social Media to Increase Social Capital (0)
6/23/09 •
The term “social capital” is new to a lot of us, but the concept isn’t. We’ve grown up with friends that we could call up in a pinch and ask to watch your kids, or cut your grass, or borrow $20 until payday. And they do it. Why? Because you have history, a relationship, and you’ve earned the right to ask your friend to do what friends do. Sociologists call this “social reciprocity”…
Popović @ CBI: Leverage Patient Behavior and Consumer Insights to Develop Personalized Media Messaging (1)
5/20/09 •
[ 06/26/2009 2:15 PM to 06/27/2009 3:00 PM. ] CBI’s 2nd Annual Bio/Pharmaceutical Forum on Emerging Media Optimization for Consumer-Focused Marketing scheduled for June 25-26, 2009 in Philadelphia, PA. Kevin Popovic (kp) will be presenting two days at the conference, including, “Staying Relevant: Using Social Media in the Age of Consumer-Driven Healthcare”
Web 2.0 has become the word of choice for pharmaceutical marketers over the [...]
Popović on WNBW Radio: Integrating LinkedIn, Facebook, and Twitter for Basic Satellite Marketing™ (0)
4/18/09 •
[ 04/21/2009; 3:30 PM to 4:00 PM. ] Chuck Morse, host of the WBNW Business radio show “Money Matters” has asked Ideahaus Communications Director Kevin Popović back to his show to discuss “Integrating LinkedIn, Facebook, and Twitter for basic Satellite Marketing™”.
“Kevin has a better command and understanding of the new sphere of social networking than anyone I’ve interviewed. His understanding of the system [...]
Popović @ CBI: Understanding What’s Next in Consumer Focused Marketing (0)
5/19/09 •
[ 06/25/2009; 9:45 AM to 10:30 AM. ] CBI’s 2nd Annual Bio/Pharmaceutical Forum on Emerging Media Optimization for Consumer-Focused Marketing scheduled for June 25-26, 2009 in Philadelphia, PA. Kevin Popovic (kp) will be presenting two days at the conference, including;
Panelist on the session tentatively titled, “Understanding What’s Next in Consumer Focused Marketing in Order to Best Plan for Market Opportunities”
Web 2.0 has become [...]
Ideahaus Group Guidelines (0)
7/03/09 •
As a member of the Ideahaus Group, you have the ability to begin interacting with other group members immediately by posting to one of the group’s forums.
The group’s ‘Discussions’ forum objectives are to promote engagement, interaction, and idea generation among communications executives.
The ‘News’ tab is to be used to share pertinent marketing-related articles, blogs, web [...]
Ideahaus Tweets for 2009-06-28 (0)
6/28/09 •
My keynote to UCP: Using Social to Grow Social Capital: http://bit.ly/12F0IL #
Popović presents to Association of Applied Therpeutic Humor (0)
6/27/09 •
[ 08/26/2009; 9:00 AM to 10:00 AM. ] Kevin Popović, Founder of Ideahaus, will present a tele-seminar on Social Media to the The Association for Applied and Therapeutic Humor on Wednesday, August 26th.
AATH is an international community of professionals [...]
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Social Networking in a Sales 2.0 World
